Plant
Reimagining Hospital Bedside Communication Hardware
Role
Research Lead, Product Designer
Timeline
2025
Team
4 members
Skills
Physical Design, User Research, Prototyping,
Universal Design
Overivew
Diagnose faster. Care easier. Feel more confident.
PLANT helps beginner plant owners understand what their plants need and take the next right step with confidence. Instead of asking users to constantly track, search, or guess, PLANT turns confusing plant signals into simple guidance across everyday touchpoints.
Process
From guesswork to confident care
We moved between research, synthesis, and design to refine the product direction. Early exploration focused on watering and routine care, but user research revealed a stronger opportunity around uncertainty and confidence. This reframe shaped PLANT into a low-friction care system across diagnosis, widgets, and ambient feedback.
Background
Plant care is growing, but beginners still struggle.
As more people bring plants into their homes, plant care creates an ongoing need beyond the moment of purchase. For beginners, the visible challenge seemed to be routine care: remembering watering, tracking plant needs, and building consistent habits.
Growing Market
The global indoor plant market is projected to reach $30.25B by 2032.
7 in 10 Gen Zers killed plants
Many beginner plant owners have experienced plant loss, turning care into a source of stress.
Initial Assumption
We first framed plant care as a routine-management problem.
Existing plant care apps often focus on watering schedules, reminders, and care tracking. So our initial direction was to help beginners build consistent care habits.
These services focus on watering schedules, reminders, and care tracking.
Our initial assumption was that beginners needed better routines, reminders, and tracking.
Research
Understanding where plant care breaks down
We surveyed 40 plant owners and conducted 6 semi-structured interviews with people ranging from casual indoor plant owners to experienced gardeners.
Feb 05 –20 · 40 Survey Participants · 6 Interviews
Users lacked confidence in making plant-care decisions.
People rely on quick, accessible sources for plant-care information
But they don’t fully trust the information they find
Consistent care was difficult to sustain.
60% did not track their plant-care activities.
The most common reasons
Care felt too simple to record.
Tracking required additional time and effort.
Users did not see enough value in maintaining a record.
Users lacked confidence in making plant-care decisions.
People rely on quick, accessible sources for plant-care information
But they don’t fully trust the information they find
페인포인트
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
전체 서비스 방향성 + 피벗팅
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
그래서 결론들
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
Process
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
기능
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.